Growth Marketing Manager

Minneapolis, MN / Remote Welcomed

About TeamGenius
TeamGenius is the leading provider of athlete evaluation and development products (TeamGenius Evaluate & Hockey Labs), supporting hundreds of youth sports organizations with tryouts and team formation, player feedback, and player development programs. We believe in the power of youth sports to help kids develop healthy habits and critical life skills – all while having tons of fun! We’re passionate about creating positive youth sports experiences for as many kids as possible and believe those experiences are best delivered through sports administrators, volunteers, and coaches when they have the best tools for the job.

Position Overview
TeamGenius is seeking a highly motivated Growth Marketing Manager to help develop and execute our core marketing strategies and accelerate the growth of both of our platforms. This is a rare opportunity to play a big role in running marketing for a scaling startup that has a B2B SaaS platform and B2C consumer app in the exciting and rapidly developing youth sports industry. 

You will own the tactical build-out of our cross-channel and demand generation campaigns, email programs, paid media, and website.

And, you will own the day-to-day live operations within our Hockey Labs platform to help us grow from initial traction to scale.

Our small, passionate team believes in curiosity, transparency, fairness, execution, and ownership. We dream big, work hard, and have fun along the way.

Responsibilities

• Execute our cross-channel marketing campaigns across both business units
  • Manage all email programs for customers and prospects
  • Manage demand generation and content marketing programs
  • Manage paid social + search programs
  • Manage our website, landing pages, and app listings 
• Own the prep and activation of in-person industry conferences and events
• Identify content and demand generation opportunities to help support our department/company goals
• Manage day-to-day live operations in our Hockey Labs app
  • Ensure timely schedule and publishing of new training content
  • Execute our push notification system
  • Respond to comments and questions from users
• As a small team, be malleable enough to step in and help with needs across the company – think like an owner!

About You

• You bring 2+ years of B2B or B2C SaaS marketing experience
• You have experience in the following:
  • Email marketing
  • Paid social/search
  • Content marketing
  • Demand generation
• You love getting into the details of execution, but can still think big and strategically
• You are okay with ambiguity and the ever-changing nature of a scaling start-up
• You are comfortable respectfully challenging others’ viewpoints in order to achieve the best results
• You have a bias for action and aren’t afraid to roll up your sleeves when a problem needs solving
• You have a passion for youth sports and empathy for the endless volunteers, coaches, and parents that make them possible

Benefits

• Medical, vision, and dental insurance
• 401k
• Unlimited PTO
• Competitive parental leave
• Phone/home internet stipend
• Flexible work environment (work from anywhere)
• Fun – book club, company events, team-building activities, volunteer outings.

Compensation

Dependent on experience

• $60,000-$75,000 salary